An interventional study of Product A and Product B in Smoking, Smoking Behaviors and Tobacco Use, sponsored by RAI Services Company. Not yet recruiting. Open to participants aged 21 Years to 60 Years, including healthy volunteers. Per ClinicalTrials.gov, last updated 2026-01-07.
Sponsored by RAI Services Company (part of British American Tobacco) · Not applicable, Interventional, and Other
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Among 32 studies in Tobacco Smoking by British American Tobacco — 9 open to participants now, 9 under way, none of them phase 3. Tobacco Smoking · British American Tobacco.
Among the 32 studies in Tobacco Smoking by British American Tobacco, this one is the 22nd largest by planned enrollment of the 30 interventional ones that give a count, is one of 8 that started in 2026, is one of 30 with no phase, and was the 26th registered.
264 studies on the registry are indexed under Tobacco Smoking; 42 are open to participants now.
Browse Tobacco Smoking studies →9 of the 32 studies in Tobacco Smoking by British American Tobacco are open now, in 1 country. Recruiting first, the newest first:
RAI Services Company · Sites in United States
Ages 21–65 · Healthy volunteers
RAI Services Company · Sites in United States
Ages 21–65 · Healthy volunteers
RAI Services Company · Sites in United States
Ages 21–65 · Healthy volunteers
RAI Services Company · Sites in United States
Ages 21–60 · Healthy volunteers
RAI Services Company
Ages 21–60 · Healthy volunteers
By country, each count listing its studies:
Of the 33 Tobacco Smoking studies recruiting now, 15 (45%) set no upper age limit and 16 (48%) stop at 75 or younger; 2 take children under 18; 16 take healthy volunteers.
This study: 21 Years to 60 Years · all sexes · healthy volunteers too.
The full table on the hub →This tab as a report to print or save as PDF → With an account.
32 studies; the count open now beside each. This study's row is marked.
First in 2010; this study’s year is marked. 8 started in 2026.
This study's planned enrollment of 40 is below the median of 119 across 229 interventional studies indexed under Tobacco Smoking.
Median enrollment 62 across the 30 interventional studies, 1,143 across the 2 observational. Of the 23 that completed or were terminated, 0 (0%) have results posted.
This tab as a report to print or save as PDF → With an account.
This study is registered under RAI Services Company, one of the names counted as British American Tobacco. Under that name alone:
RAI Services Company is the lead sponsor of 53 studies on the registry; 12 are open to participants now.
3 of the studies in Tobacco Smoking by British American Tobacco that are under way reach primary completion within a year, 0 of them phase 3. Phase 3 first, then by date:
| Study | Primary completion |
|---|---|
| NCT07710820RAI Services CompanyA Multi-Site Study to Assess the Effect of Availability of a Heated Tobacco Product on Smoking Abstinence Among Current Primary Cigarette Smokers | 2026-12 |
| NCT07598136RAI Services CompanyA Study to Determine the Effects of ENDS Flavor Availability on Abstinence Within Smokers | 2026-12-17 |
| NCT07879638RAI Services CompanyA Study to Determine the Effect of Access to Multiple Tobacco Flavor Options on Smoking Abstinence Among Primary Cigarette Smokers Using an Electronic Nicotine Delivery System | 2027-03 |
Add all 3 to your calendar (.ics) → With an account.
Among the 32 studies in Tobacco Smoking by British American Tobacco, from their registry updates:
This tab as a report to print or save as PDF → With an account.
This will be an open-label, randomized, single-site, 8-way crossover study designed to evaluate plasma nicotine pharmacokinetic (PK) parameters and overall product liking (OPL) following an ad libitum use of Electronic Nicotine Delivery System (ENDS) investigational products (IPs) in a confinement setting by generally healthy adult combustible cigarette smokers and smokers who also use ENDS products.
This study is designed to evaluate plasma nicotine PK parameters and OPL following use of ENDS IPs in generally healthy adult menthol or nonmenthol cigarette smokers and smokers who also use ENDS. A summary of study activities is provided below:
Potential participants will undergo a pre-screening interview followed by a Screening Visit to assess their eligibility. The screening assessments will occur within 28 days prior to enrollment, randomization, and study confinement.
Following the Screening Visit, eligible participants will be scheduled for a Checkin and Randomization visit. At this visit, participants' continued eligibility will be confirmed before participants are randomized to a product use sequence and begin a confinement period of 9 nights and 10 days.
Beginning on Study Day 1, participants will start a ENDS IP familiarization period. During this period, participants will be required to use 3 ENDS IPs (Product A , Product B, and Product D) at least once for approximately 5 minutes, following which they will be permitted ad libitum smoking of their usual-brand (UB) cigarettes. Participants who also use other tobacco- and/or nicotine-containing products such as ENDS, smokeless tobacco, or modern oral nicotine products in addition to their UB cigarettes will not have access to those products during the study.
Starting on Day 3, participants will participate in 8 separate test sessions (1 test session per day) to assess nicotine PK and OPL, with 1 session conducted for each ENDS IP. Beginning on Day 2 and each day prior to a subsequent test session, participants will undergo a product acclimation period during which they will use their assigned ENDS IP at least 4 times for approximately 5 minutes each use, in preparation for the following day's test session. Following this acclimation use, participants will be permitted ad libitum smoking of their UB cigarettes. The site will capture information on product usage during the product familiarization and acclimation periods.
At the end of the product acclimation period and ad libitum use of the participant's UB cigarette, participants will abstain from use of all tobacco and nicotine-containing products for a minimum of 12 hours prior to each test session occurring on the following day. In addition, participants will be required to abstain from any caffeine-containing products for 4 hours prior to the start of each test session through the end of the test session.
From Day 3 through Day 10, each participant will complete 8 test sessions, 1 per day, each lasting approximately 4 hours and evaluating 1 ENDS IP per session. During each test session, blood samples will be collected for nicotine PK assessments and participants will complete the OPL questionnaires.
Each session will begin with an approximately 5-minute ad libitum use of a single ENDS IP. The order of the ENDS IPs used during these 8 test sessions will be determined by a randomized 8-sequence presentation schedule generated using a Williams Design. Each test session will be preceded by a 12hour abstention from all tobacco- and nicotine-containing products.
Participants' use of the ENDS IP will be self-defined during the 5minute ad libitum IP use session; specific parameters around puff duration, volume, inter-puff interval, and quantity will not be prescribed.
ENDS IP cartridges will be weighed within 4 hours before and after the test session on Days 3 to 10.
Safety will be monitored throughout the study by the Principal Investigator (PI) (or qualified designee) by assessing adverse events (AEs), vital sign measurements, physical examinations (including an oral examination), and clinical laboratory tests. The Medical Monitor will be available for consultation during the duration of the study and for any follow-ups after study discharge
264 studies on the registry are indexed under Tobacco Smoking; 42 are open to participants now.
This study's planned enrollment of 40 is below the median of 119 across 229 interventional studies indexed under Tobacco Smoking.
Browse Tobacco Smoking studies →RAI Services Company is the lead sponsor of 53 studies on the registry; 12 are open to participants now.
First submitted after RAI Services Company became part of British American Tobacco.
Compared within Tobacco Smoking, this study's primary condition as ClinicalTrials.gg classifies it; the registry's first condition term is Smoking. The counts are of registry records indexed under each term, refreshed daily. How we classify →
Go through the criteria one by one — yes, no or not sure — and take the list to your doctor or the study team. Kept in this browser only.
Participants must meet one (a or b) of the following tobacco use conditions:
i. Smoking at least 10 cigarettes per day (on average) and inhales the smoke, for at least 6 months prior to Screening. Brief periods of abstinence more than 30 days prior to Screening due to illness, quit attempt, or clinical study participation will be allowed at the discretion of the PI and ii. Using a nicotine-containing ENDS (cartridge or tank system). NOTE: Cigarette smokers or ENDS users who also use other tobacco- or nicotine-containing products (e.g., smokeless tobacco and modern oral nicotine products) on no more than 1 day per week will not be excluded from study participation.
Females must be willing to use a form of acceptable to an Investigator, including abstinence from heterosexual intercourse, from the time of signing informed consent until EOS. Examples of acceptable means of birth control include, but are not limited to:
Exclusion Criteria:
NOTE: Participants will be advised against scheduling a whole blood donation for at least 7 days following study completion.
NOTE: Participants will be advised against scheduling a plasma donation for at least 7 days following study completion.
Underlined terms in the criteria open these too. Explained by clinicaltrials.gg, not part of the registry record. The study team decides who can take part.
Before you join, the study team explains what taking part involves — its purpose, what happens, the risks and possible benefits — and answers your questions, so you can decide freely. Consent is usually recorded on a form (the informed consent form, ICF) signed by you or, where the law allows, by someone legally authorised to decide for you.
You can keep asking questions during the study, you are told of new information that matters, and you can choose to leave at any time.
Ways of preventing pregnancy. “Highly effective” methods fail less than 1% of the time a year when used correctly — for example an IUD or an implant.
Criteria usually say which methods count and how long to keep using them after the last dose, sometimes for male participants too. Some studies accept a partner’s vasectomy if it was confirmed successful and that person is the participant’s only sexual partner.
Periods have stopped for good: usually no period for 12 months in a row without another medical reason, sometimes confirmed by a blood test (FSH).
Judged by the study doctor to matter for your health or for the study. It is a doctor’s decision, so ask the study team if you are unsure whether something counts.
Weight in kilograms divided by height in metres squared. Example: 70 kg and 1.75 m gives 70 ÷ (1.75 × 1.75) ≈ 22.9.
What counts as overweight or obesity differs between countries (some use lower cut-offs), so go by the range the study states.
The protein in red blood cells that carries oxygen. A low level is anaemia, which can cause tiredness and breathlessness. Measured in g/dL or g/L (9 g/dL is 90 g/L).
The human immunodeficiency virus, which weakens the immune system.
Many studies now accept people whose HIV is controlled on treatment, judged by the viral load and the CD4 count. Check the limits this study sets.
Hepatitis B is a virus that infects the liver. These are separate tests: HBsAg positive usually means a current infection (a recent vaccination can briefly cause it too); total anti-HBc (HBcAb) positive means an infection now or in the past; HBV DNA measures how much virus is in the blood.
Some studies accept a past infection if HBV DNA is undetectable, sometimes with antiviral medicine during the study. Check what this study allows.
Hepatitis C is a virus that infects the liver. An HCV antibody test can stay positive after an infection has cleared (and is occasionally positive without one); an HCV RNA test shows whether the virus is there now.
After treatment, hepatitis C counts as cured when HCV RNA is still undetectable 12 weeks or more after the treatment ended. Studies often accept people cured this way.
Informed consent
Before you join, the study team explains what taking part involves — its purpose, what happens, the risks and possible benefits — and answers your questions, so you can decide freely. Consent is usually recorded on a form (the informed consent form, ICF) signed by you or, where the law allows, by someone legally authorised to decide for you.
You can keep asking questions during the study, you are told of new information that matters, and you can choose to leave at any time.
Explained by clinicaltrials.gg, not part of the registry record. The study team decides who can take part.
Contraception
Ways of preventing pregnancy. “Highly effective” methods fail less than 1% of the time a year when used correctly — for example an IUD or an implant.
Criteria usually say which methods count and how long to keep using them after the last dose, sometimes for male participants too. Some studies accept a partner’s vasectomy if it was confirmed successful and that person is the participant’s only sexual partner.
Explained by clinicaltrials.gg, not part of the registry record. The study team decides who can take part.
Postmenopausal
Periods have stopped for good: usually no period for 12 months in a row without another medical reason, sometimes confirmed by a blood test (FSH).
Explained by clinicaltrials.gg, not part of the registry record. The study team decides who can take part.
Clinically significant
Judged by the study doctor to matter for your health or for the study. It is a doctor’s decision, so ask the study team if you are unsure whether something counts.
Explained by clinicaltrials.gg, not part of the registry record. The study team decides who can take part.
BMI (body mass index)
Weight in kilograms divided by height in metres squared. Example: 70 kg and 1.75 m gives 70 ÷ (1.75 × 1.75) ≈ 22.9.
What counts as overweight or obesity differs between countries (some use lower cut-offs), so go by the range the study states.
Explained by clinicaltrials.gg, not part of the registry record. The study team decides who can take part.
Hemoglobin (Hb)
The protein in red blood cells that carries oxygen. A low level is anaemia, which can cause tiredness and breathlessness. Measured in g/dL or g/L (9 g/dL is 90 g/L).
Explained by clinicaltrials.gg, not part of the registry record. The study team decides who can take part.
HIV
The human immunodeficiency virus, which weakens the immune system.
Many studies now accept people whose HIV is controlled on treatment, judged by the viral load and the CD4 count. Check the limits this study sets.
Explained by clinicaltrials.gg, not part of the registry record. The study team decides who can take part.
Hepatitis B tests
Hepatitis B is a virus that infects the liver. These are separate tests: HBsAg positive usually means a current infection (a recent vaccination can briefly cause it too); total anti-HBc (HBcAb) positive means an infection now or in the past; HBV DNA measures how much virus is in the blood.
Some studies accept a past infection if HBV DNA is undetectable, sometimes with antiviral medicine during the study. Check what this study allows.
Explained by clinicaltrials.gg, not part of the registry record. The study team decides who can take part.
Hepatitis C tests
Hepatitis C is a virus that infects the liver. An HCV antibody test can stay positive after an infection has cleared (and is occasionally positive without one); an HCV RNA test shows whether the virus is there now.
After treatment, hepatitis C counts as cured when HCV RNA is still undetectable 12 weeks or more after the treatment ended. Studies often accept people cured this way.
Explained by clinicaltrials.gg, not part of the registry record. The study team decides who can take part.
Subjects will use each of the 8 products during an evaluation period, followed by a 4 hour Test Session
Other: Product A · Other: Product B · Other: Product C · Other: Product D · Other: Product E · Other: Product F · Other: Product G · Other: Product H
Subjects will use each of the 8 products during an evaluation period, followed by a 4 hour Test Session
Other: Product A · Other: Product B · Other: Product C · Other: Product D · Other: Product E · Other: Product F · Other: Product G · Other: Product H
Subjects will use each of the 8 products during an evaluation period, followed by a 4 hour Test Session
Other: Product A · Other: Product B · Other: Product C · Other: Product D · Other: Product E · Other: Product F · Other: Product G · Other: Product H
Subjects will use each of the 8 products during an evaluation period, followed by a 4 hour Test Session
Other: Product A · Other: Product B · Other: Product C · Other: Product D · Other: Product E · Other: Product F · Other: Product G · Other: Product H
Subjects will use each of the 8 products during an evaluation period, followed by a 4 hour Test Session
Other: Product A · Other: Product B · Other: Product C · Other: Product D · Other: Product E · Other: Product F · Other: Product G · Other: Product H
Subjects will use each of the 8 products during an evaluation period, followed by a 4 hour Test Session
Other: Product A · Other: Product B · Other: Product C · Other: Product D · Other: Product E · Other: Product F · Other: Product G · Other: Product H
Subjects will use each of the 8 products during an evaluation period, followed by a 4 hour Test Session
Other: Product A · Other: Product B · Other: Product C · Other: Product D · Other: Product E · Other: Product F · Other: Product G · Other: Product H
Subjects will use each of the 8 products during an evaluation period, followed by a 4 hour Test Session
Other: Product A · Other: Product B · Other: Product C · Other: Product D · Other: Product E · Other: Product F · Other: Product G · Other: Product H
Menthol Flavor, 5%
Also known as: P2611222
Mint Flavor, 5%
Also known as: P2615422
Tobacco Flavor, 5%
Also known as: P2615222
Fruit Flavor, 5%
Also known as: P2615022
Fruit Flavor, 5%
Also known as: P2615522
Fruit Flavor, 5%
Also known as: P2612222
Fruit Flavor, 5%
Also known as: P2615622
Fruit Flavor, 5%
Also known as: P2615122
AUC nic 0-240
Baseline-adjusted area under the plasma nicotine concentration-versus-time curve from time zero to 240 minutes after the start of IP use
Time frame: 0 to 240 minutes
Cmax
Maximum baseline-adjusted plasma concentration of nicotine
Time frame: 240 minutes
No study locations are listed for this record.
Plan to share: No
No publications or documents are linked to this record.
Start is estimated for Mar 2026; primary completion for May 2026, 2 months later.
Of 39 industry-sponsored interventional studies with no phase under Tobacco Smoking, half reached primary completion within 2 months of starting (the median), counting those still running; a quarter within 1 and three quarters within 4. This study's planned 2 months is close to that.
Counting every sponsor, half of 151 studies reached it within 16 months; a quarter within 4 and three quarters within 31.
How these figures are worked out, and which studies are left out of them.
This study is not yet recruiting, as verified in Dec 2025. You cannot join it, but the record below documents what was studied.
Get an email when the registry record changes — status, dates, results — or when someone posts here.
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