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CompletedNCT07928349SIYAMOS2Updated Nov 10, 2026

Social Media Perceptions Among Young Adults With Cancer - Online Experiment 2

An interventional study of Cancer Peer and Clinician Messages and Public Service Announcement Messages in Cancer and Cancer Survivors, sponsored by UNC Lineberger Comprehensive Cancer Center. Completed at 1 site in United States. Open to participants aged 22 Years to 39 Years. Per ClinicalTrials.gov, last updated 2026-11-10.

Sponsored by UNC Lineberger Comprehensive Cancer Center · Not applicable, Interventional, and Other

From the registry’s dates

  • Registered 11 months after the study started (first participant enrolled Oct 2025, registered Oct 2026).
Updated Nov 10, 2026Newly registeredGo to Updates ↓
Phase
Not applicable
Study type
Interventional
Enrollment
207
Allocation
Randomized
Ages
22 Years to 39 Years
Sex
All
01

Study summary

Young adults with cancer experience more loneliness than their non-cancer peers or older cancer survivors. Positive psychology interventions have promise to increase social connectedness; however, evidence-based interventions should be tailored for young adults with cancer and designed for social media. The investigators conducted an online experiment with young adults with cancer (ages 22-39) to examine the most promising message types with personal stories to identify a suite of intervention messages that encourage positive, in-person social interactions with strangers and acquaintances (i.e., weak ties).

Read the detailed description

This is a between-person online experiment where connected peer advocate and clinician framing and cancer-specific personal stories were used for intervention messages compared to control messages. Participants were randomized (Qualtrics built-in randomizer) evenly to 1 of 4 message panels: intervention panel 1, intervention panel 2, control panel 1, or control panel 2. The investigators hypothesized that intervention messages (vs. control) would lead to greater perceived message effectiveness and intended message reactions.

02

Conditions studied

  • Cancer
  • Cancer Survivors

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Keywords

  • Adolescent
  • Message design
03

In context

Neoplasms

10,818 studies on the registry are indexed under Neoplasms; 2,324 are open to participants now.

This study's enrollment of 207 is above the median of 60 across 7,703 interventional studies indexed under Neoplasms.

Browse Neoplasms studies →

Lead sponsor

UNC Lineberger Comprehensive Cancer Center is the lead sponsor of 429 studies on the registry; 97 are open to participants now.

Of its 33 completed or terminated interventional studies of FDA-regulated products, 26 (79%) have results posted.

Counted across the registry records on this site, refreshed daily.

04

Who can participate

Ages eligible
22 Years to 39 Years
Sexes eligible
All
Accepts healthy volunteers
No

Go through the criteria one by one — yes, no or not sure — and take the list to your doctor or the study team. Kept in this browser only.

Inclusion criteria

  • Participants must be 22-39 years old at the time of the study
  • Participants must have received a cancer diagnosis at any point between ages 15-39
  • Participants must self-report low-to-moderate psychosocial quality of life (QOL), defined as an average rating of 4 or lower on the National Institutes of Health's (NIH's) validated 2-item Patient Reported Outcomes Measurement Information System (PROMIS) global mental health scale (two 5-point items)
  • Participants must use social media

Exclusion criteria

Exclusion Criteria:

  • None
05

Study design

Phase
Not applicable
Primary purpose
Other
Allocation
Randomized
Intervention model
Parallel assignment
Masking
None (open label)
Enrollment
207 participants (actual)

Study arms

  • Experimental
    Cancer Peer and Clinician Messages

    Participants are randomized to 1 of 2 intervention panels to view and rate 9 social media posts: 6 from socially connected cancer peer advocates and 3 from clinicians, each with a cancer story and advice to have positive in-person interactions with people they barely know.

    Behavioral: Cancer Peer and Clinician Messages

  • Active comparator
    Arm 2: Control - Public Service Announcement Messages

    Participants are randomized to 1 of 2 control panels and view and rate 9 public service announcement posts about food safety or password safety.

    Behavioral: Public Service Announcement Messages

Interventions

  • BehavioralCancer Peer and Clinician Messages

    Participants were randomized to 1 of 4 message panels (intervention 1, intervention 2, control 1, control 2).

  • BehavioralPublic Service Announcement Messages

    Participants were randomized to 1 of 4 message panels (intervention 1, intervention 2, control 1, control 2).

06

What researchers measure

Primary outcomes

  1. Perceived Message Effectiveness for In-Person Interactions (Single-Item Self-Report, 5-Point Scale)

    After viewing each of 9 social media posts, participants answered one item: "How much does this post make you want to interact in person with people you barely know? (This doesn't include online interactions.)" Response options ranged from 1 (not at all) to 5 (very much); higher scores indicate greater perceived message effectiveness for in-person interactions. Ratings were compared across experimental conditions and message types.

    Time frame: Baseline, Up to 1 hour

Secondary outcomes

  1. Positive Affect (Single-Item Self-Report, 5-Point Scale)

    After viewing each of 9 social media posts, participants answered one item: "How good does viewing this post make you feel?" Response options ranged from 1 (not at all) to 5 (very much); higher scores indicate greater positive affect. Ratings were compared across experimental conditions and message types.

    Time frame: Baseline, Up to 1 hour

  2. Perceived Social Presence (single item adapted from Lazard et al., 2020; 5-point agreement scale)

    After viewing each of 9 social media posts, participants answered one item: "When viewing this post, how much do you feel as if someone is talking to you?" Response options ranged from 1 (not at all) to 5 (very much); higher scores indicate greater perceived social presence. Ratings were compared across experimental conditions and message types.

    Time frame: Baseline, Up to 1 hour

  3. Message Relevance (Single Item Adapted From Jensen et al., 2024; 5-Point Scale)

    After viewing each of 9 social media posts, participants answered one item: "How relevant is this post to you?" Response options ranged from 1 (not at all) to 5 (very much); higher scores indicate greater perceived relevance. Ratings were compared across experimental conditions and message types.

    Time frame: Baseline, Up to 1 hour

  4. Perceived Message Effectiveness for Online Interactions (Single-Item Self-Report, 5-Point Scale)

    After viewing each of 9 social media posts, participants answered one item: "How much does this post make you want to interact online with people you barely know? (Online includes on social media.)" Response options ranged from 1 (not at all) to 5 (very much); higher scores indicate greater perceived message effectiveness for online interactions. Ratings were compared across experimental conditions and message types.

    Time frame: Baseline, Up to 1 hour

07

Study locations

1 site
  • University of North Carolina at Chapel Hill, Department of Radiation Oncology
    Chapel Hill, North Carolina 27599, United States
08

References and documents

Individual participant data

Plan to share: No

09

Timeline

1 registry update since Sep 25, 2026
ElapsedEstimatedEstimated, not yet reachedSimilar studies: half by the dot; the band is the middle halfHalf of similar studies reached it by the dot; the band is the middle half, from a quarter to three quarters

Ran from Oct 2025 to primary completion in Jan 2026, 2 months.

Of 1,981 non-industry interventional studies with no phase under Neoplasms, half reached primary completion within 29 months of starting (the median), counting those still running; a quarter within 13 and three quarters within 52. This study's 2 months is below that.

Counting every sponsor, half of 2,056 studies reached it within 29 months; a quarter within 13 and three quarters within 52.

Neoplasms covers many different conditions, not one, so the studies compared here vary widely. Read these figures as a rough guide.

How these figures are worked out, and which studies are left out of them.

Registered
Oct 27, 2026
First posted
Nov 10, 2026
StartActual
Oct 29, 2025
Primary completionActual
Jan 15, 2026
CompletionActual
Jan 15, 2026
Last update
Nov 10, 2026
What these dates mean
Start.
When the first participant enrolled; while estimated, when the study expects to open to recruitment.
Primary completion.
When the last participant was examined or treated to collect data for the study's main question, its primary outcome. A study that stopped early gives the date its data collection stopped.
Completion.
When the last participant's last visit took place, for every outcome, secondary ones and side effects included: the end of the study. Often later than primary completion, sometimes the same day.
Actual and Est.
Actual means the registry says the date has happened. Est. (estimated) is a date the sponsor plans or expects. It can still move, and the sponsor is expected to change it to actual once it has passed.
Registered
First appeared on the registry. No changes since
Nov 10, 2026
Show all 1 update
  1. Nov 10, 2026
    First appeared on the registry

From the registry record's own update history. This site started tracking changes on Sep 25, 2026; for anything earlier, see the record history on ClinicalTrials.gov ↗

10

Registry details

Key details

Study ID
NCT07928349
Responsible party
Sponsor
First posted
Nov 10, 2026
Start date
Oct 29, 2025
Primary completion
Jan 15, 2026
Completion
Jan 15, 2026
Last update
Nov 10, 2026

Study contacts

Allison J Lazard, PhD
principal investigator · UNC Lineberger Comprehensive Cancer Center

Oversight

Data monitoring committee
Yes
FDA-regulated drug
No
FDA-regulated device
No
View the source record on ClinicalTrials.gov ↗

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This study is completed, as verified in Nov 2026. You cannot join it, but the record below documents what was studied.

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