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CompletedNCT01290848TIMEUpdated Aug 27, 2013

A Health Promotion Campaign Targeting Caregivers of Young Children

A Phase 2 interventional study of Take TIME Health Campaign in Childhood Obesity, sponsored by The Hospital for Sick Children. Completed at 2 sites in Canada. Per ClinicalTrials.gov, last updated 2013-08-27.

Sponsored by The Hospital for Sick Children · Phase 2, Interventional, and Prevention

Phase
Phase 2
Study type
Interventional
Enrollment
1,374
Allocation
Non-randomized
Sex
All
01

Study summary

This project will evaluate the effectiveness of the Take TIME health promotion campaign. The Take TIME (Tobacco free, Injury free, Moving daily, Eating healthy) campaign will target parents and caregivers of children up to 8 years of age.

The study will help answer the following research questions

  1. Are community organizations able and willing to deliver a health-promotion campaign targeting young children?
  2. What impact does the Take TIME campaign have on the readiness of the community to support healthy childhoods?
  3. What impact does the Take TIME campaign have on awareness and achievement of healthier lifestyles for young children?
  4. Can health promotion initiatives be "institutionalized" within the Municipality and community organizations so that the campaign will continue beyond the study period?
  5. Are changes in awareness and/or behaviour related to exposure to the Take TIME campaign?
Read the detailed description

The Take TIME initiative will be developed and delivered in conjunction with the Township of Uxbridge and the Heart and Stroke Foundation of Ontario. The Durham Region Health Department, the Ministry of Health Promotion and Sport, and 35 schools and community organizations have also agreed to collaborate on project activities. The health promotion campaign will occur from October 15, 2010 until May 31, 2011. The campaign activities were developed from the input of parents and programme/care providers gathered during the planning phase of this research.

The impact of the Take TIME campaign will be evaluated in two ways. The overall readiness of the community to support healthy childhoods will be evaluated using the Community Readiness Model, which relies on a series of interviews with key individuals in leadership positions. Awareness and current behaviour among community members will be assessed through the completion of telephone surveys of randomly selected households. Each of these evaluations will be completed twice, before and after delivery of the Take TIME campaign. The pre-campaign evaluations will be completed in September 2010. The post-campaign evaluations, using the same procedures, will be completed in June 2011.

02

Conditions studied

  • Childhood Obesity

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Keywords

  • pediatrics
  • Health Promotion Campaign
  • Community events
03

In context

Pediatric Obesity

1,117 studies on the registry are indexed under Pediatric Obesity; 189 are open to participants now.

This study's enrollment of 1,374 is above the median of 103 across 862 interventional studies indexed under Pediatric Obesity.

Browse Pediatric Obesity studies →

Lead sponsor

The Hospital for Sick Children is the lead sponsor of 568 studies on the registry; 81 are open to participants now.

Of its 7 completed or terminated interventional studies of FDA-regulated products, 0 (0%) have results posted.

Counted across the registry records on this site, refreshed daily.

04

Who can participate

Ages eligible
Child (0–17), Adult (18–64), Older adult (65+)
Sexes eligible
All
Accepts healthy volunteers
Yes

Inclusion criteria

  • Parent(s) or caregiver(s) of young children (8 years of age and younger) will be eligible for the pre- and post- intervention telephone surveys.
  • Intervention activities will target parents and caregivers of young children and children 8 years of age and younger, although the events, information and policies may also influence other residents of the community.

Exclusion criteria

Exclusion Criteria:

  • Children and adults who are not parents or caregivers for young children 8 years of age or younger are not eligible to complete the random telephone survey.
05

Study design

Phase
Phase 2
Primary purpose
Prevention
Allocation
Non-randomized
Intervention model
Parallel assignment
Masking
None (open label)
Enrollment
1,374 participants (actual)

Study arms

  • Experimental
    Township of Uxbridge

    The Take TIME for Your Child's Health campaign will target parents and caregivers of children up to 8 years of age.

    Behavioral: Take TIME Health Campaign

  • No intervention
    Township of Guelph/Ermosa

    For a control group the investigators have selected a community that is similar in size, household composition, population density, distance from Toronto and economic status to the Township of Uxbridge.

Interventions

  • BehavioralTake TIME Health Campaign

    1. Provision of free, family-based events, at least twice per month, that offer opportunities for physical activity and/or healthy eating in a safe, tobacco-free environment. 2. Information dissemination, via project web site, media and other formats, on how to achieve a healthier lifestyle with the already hectic family schedules. 3. Adoption of guidelines by community organizations and the Township of Uxbridge that will reduce tobacco exposure, increase safety and promote physical activity and healthy eating for young children.

06

What researchers measure

Primary outcomes

  1. Awareness and current behaviour

    Household Survey: Randomly selected households will be contacted by telephone to complete the survey questions. The questions address the four key themes of the Take TIME campaign: physical activity, healthy eating, and reducing exposure to injury and tobacco. For each theme, a series of questions are used to assess knowledge, awareness and family behaviour

    Time frame: Baseline

  2. Awareness and current behaviour

    Household Survey: Randomly selected households will be contacted by telephone to complete the survey questions. The questions address the four key themes of the Take TIME campaign: physical activity, healthy eating, and reducing exposure to injury and tobacco. For each theme, a series of questions are used to assess knowledge, awareness and family behaviour

    Time frame: Post-Intervention (9 months)

Secondary outcomes

  1. Readiness of the community to support healthy childhoods

    A Community Readiness Score will be calculated according to the methods of Findholt for each key stakeholder interview completed. Pre- and post-campaign scores will be compared to determine changes in Community Readiness over the timeframe of the Take TIME for Your Child's Health campaign. This second analysis will seek to obtain descriptive information on community strengths and barriers that might impact the success of the Take TIME intervention, and identify similarities and differences between the perspectives of the leader participants.

    Time frame: Baseline, Post-Intervention (9 months)

07

Study locations

2 sites
  • The Hospital for Sick Children
    Toronto, Ontario M5G 1X8, Canada
  • Township of Uxbridge
    Uxbridge, Ontario, Canada
08

Updates

Tracking since Sep 25, 2026
No changes since tracking began. The registry record was last updated on Aug 27, 2013, before this site started recording changes on Sep 25, 2026. Its history is on ClinicalTrials.gov ↗
09

Registry details

Key details

Study ID
NCT01290848
Lead sponsor
The Hospital for Sick Children
Collaborators
Heart and Stroke Foundation of Ontario, Township of Uxbridge
Responsible party
Brian McCrindle (Staff Cardiologist, The Hospital for Sick Children) — Principal investigator
First posted
Feb 7, 2011
Start date
Sep 2010
Primary completion
Jul 2011
Completion
Apr 2012
Last update
Aug 27, 2013

Study contacts

Brian McCrindle, MD
principal investigator · The Hospital for Sick Children, Toronto Canada

Oversight

Data monitoring committee
No
View the source record on ClinicalTrials.gov ↗

Not currently enrolling

This study is completed, as verified in Aug 2013. You cannot join it, but the record below documents what was studied.

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