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CompletedNCT06554743Updated Jul 15, 2025

Plant-Based Defaults

An interventional study of Default Veg and Default Meat in Choice Behavior and Dietary Habits, sponsored by Arizona State University. Completed at 1 site in United States. Open to participants aged 18 Years and older, including healthy volunteers. Per ClinicalTrials.gov, last updated 2025-07-15.

Sponsored by Arizona State University · Not applicable, Interventional, and Treatment

From the registry’s dates

  • Registered 2 years 4 months after the study started (first participant enrolled Mar 2022, registered Jul 2024).
Phase
Not applicable
Study type
Interventional
Enrollment
365
Allocation
Randomized
Ages
18 Years and older
Sex
All
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Study summary

In this study, participants at six different academic events were randomly assigned to one of two conditions: (1) a default meat group, where the default choice was a meal with meat and participants had the option of opting out and choosing a plant-based meal; and (2) a default veg group, where the default choice was a plant-based meal with the option of opting out and choosing a meal with meat. Based on the success of prior studies that implemented plant-based defaults through preselection, we hypothesized that more participants would choose the plant-based meal when that option was set as the default, and we hypothesized that the default intervention would be equally effective across academic institutions. We also hypothesized that the default intervention would be equally effective across demographic groups, which would help to further demonstrate the generalizability of our plant-based default intervention.

02

Conditions studied

  • Choice Behavior
  • Dietary Habits

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03

In context

Feeding Behavior

218 studies on the registry are indexed under Feeding Behavior; 95 are open to participants now.

This study's enrollment of 365 is above the median of 75 across 161 interventional studies indexed under Feeding Behavior.

Browse Feeding Behavior studies →

Lead sponsor

Arizona State University is the lead sponsor of 234 studies on the registry; 41 are open to participants now.

Counted across the registry records on this site, refreshed daily.

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Who can participate

Ages eligible
18 Years and older
Sexes eligible
All
Accepts healthy volunteers
Yes

Inclusion criteria

  • Academic event attendee

Exclusion criteria

Exclusion Criteria:

  • None
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Study design

Phase
Not applicable
Primary purpose
Treatment
Allocation
Randomized
Intervention model
Parallel assignment
Masking
Single (Participant)
Enrollment
365 participants (actual)

Study arms

  • Experimental
    Default Veg

    Received a plant-based meal as the default option on the event RSVP form that required participants to pre-select their meal choice

    Behavioral: Default Veg

  • Active comparator
    Default Meat

    Received a meal with meat as the default option on the event RSVP form that required participants to pre-select their meal choice

    Behavioral: Default Meat

Interventions

  • BehavioralDefault Veg

    Received a plant-based meal as the default option on the event RSVP form that required participants to pre-select their meal choice

  • BehavioralDefault Meat

    Received a meal with meat as the default option on the event RSVP form that required participants to pre-select their meal choice

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What researchers measure

Primary outcomes

  1. Proportion of participants selecting the plant-based meal

    The percent (%) of participants selecting the plant-based meal option instead of the meal with meat option on the event RSVP from

    Time frame: Immediately during the completion of the event RSVP form

07

Study locations

1 site
  • Arizona State University
    Phoenix, Arizona 85004, United States
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References and documents

Publications

  • Zhang AW, Wharton C, Cloonan S, Boronowsky R, Magesh V, Braverman I, Marquez A, Leidy H, Wang MC, Cleveland DA, Jay J, Stecher C. Changing the default meal option at university events to reduce harmful environmental impacts: Six randomized controlled trials. Appetite. 2024 Sep 1;200:107572. doi: 10.1016/j.appet.2024.107572. Epub 2024 Jun 20. PubMed 38908405 ↗

Individual participant data

Plan to share: Yes — De-identified study will be share through the ASU Research Data Repository

Supporting information: Csr, Analytic code

09

Updates

Tracking since Sep 25, 2026
No changes since tracking began. The registry record was last updated on Jul 15, 2025, before this site started recording changes on Sep 25, 2026. Its history is on ClinicalTrials.gov ↗
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Registry details

Key details

Study ID
NCT06554743
Lead sponsor
Arizona State University
Responsible party
Chad Stecher@asu.edu (Assistant Professor, Arizona State University) — Principal investigator
First posted
Aug 15, 2024
Start date
Mar 1, 2022
Primary completion
Aug 12, 2022
Completion
Feb 22, 2024
Last update
Jul 15, 2025

Oversight

Data monitoring committee
No
FDA-regulated drug
No
FDA-regulated device
No
View the source record on ClinicalTrials.gov ↗

Not currently enrolling

This study is completed, as verified in Jul 2025. You cannot join it, but the record below documents what was studied.

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